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Hi community. Please help.

I am trying to understand how to use a sequence to send follow-up messages when a subscriber downloads a free guide I’ve offered.

  • An Automation can handle the delivery of the freebie.
  • Then I want to wait 24 hours and ask them if they received it.
  • Then I want to follow up every 24 hours, up to 8 times, until they reply. I thought I could do this with a sequence but the interface is not intuitive.

I see that I can add a new “message” and set the schedule. However, each “message” seems to be an entire automation on its own. Ok, I can set it to just contain 1 message and then go back to the the steps list. What blocks me is that it asks for a trigger action. I could expect to attach the entire sequence to the adding of a tag in an automation. That makes sense. But it asks for a trigger for each “message” (step) in the sequence. That doesn’t make sense to me.

Thank you in advance!

Hey Alex! I can help you with this. Before, I give you the answer to your question, be aware of the 24-hour window on Instagram. This means that each time someone interacts with your bot, a 24-hour window will open where you can communicate with that person. But if they didn’t interact for 24 hours, you cannot send any follow-up message.

So in your scenario above, I recommend setting the waiting to 23 hours instead of 24 hours.

Okay, then here is a quick video with the solution to your problem: https://sharing.clickup.com/clip/p/t4748501/269f3a1a-e300-43df-a200-18682d8f004c/screen-recording-2024-12-09-09%3A26.webm

Hey Alex! I can help you with this. Before, I give you the answer to your question, be aware of the 24-hour window on Instagram. This means that each time someone interacts with your bot, a 24-hour window will open where you can communicate with that person. But if they didn’t interact for 24 hours, you cannot send any follow-up message.

So in your scenario above, I recommend setting the waiting to 23 hours instead of 24 hours.

Okay, then here is a quick video with the solution to your problem: https://sharing.clickup.com/clip/p/t4748501/269f3a1a-e300-43df-a200-18682d8f004c/screen-recording-2024-12-09-09%3A26.webm

 

Thanks so much Joren for taking the time. This is so valuable for me.

 

Follow up questions/comments:

  • So, I don’t need to put anything in the trigger for these sequence message automations? (I find the naming confusing but hopefully you know what I mean)
  • I still need to deliver the freebie in a regular automation, right? I have that working perfectly. It asks if they want it, they click yes, and they get it.
    • Do I then in the automation, subscribe them to the sequence to kick it all off?
  • Yes I agree that the first “Did you get it?” can be sent sooner. Eventually I think the whole process from lead to customer will be handled by AI but for right now I want the initial follow-ups to be handled by a sequence and then when they reply, I will jump in and have the conversation.
  • One tricky thing: I have several freebies and sometimes subscribers don’t reply to my “Did you get it?” before they request a new freebie. Do you have a straight forward way of handling this? I guess, any time they request a freebie, I can unsubscribe them from the follow-ups sequence, and start it again. Do you reckon that’s best?

Cheers man!

​@frenchinplainsight Thank you, I’m glad it’s valuable to you.

My answers to your questions:
1. No, you don’t.
2. Yes, you need to do that. And then you need to subscribe them to the sequence as well.
3. Awesome!
4. It depends on what you want to do in the sequence. What’s the goal of sending that follow-up message?

​@Joren Wouters 

Thank you for your answers.

  1. The goal is to engage them in a conversation during which I let them know how I help people and then hopefully sign them as a customer to one of my offers.
  1. Makes sense. In that case, I would rather give direct value up front then asking if they got your freebie. Just provide more value over the course of a few days, and then try to upsell them. This builds the relationship, and once they trust you, then you can upsell a product to them.

​@Joren Wouters Got it thanks!

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