Skip to main content
Question

CTR as N/A only for "Message Contains" automations

  • January 22, 2026
  • 0 replies
  • 7 views

AnaV

My “message contains” automations are triggering (not sure if running correctly) , but unlike post or Reels reply automations, which have a high CTR, all of my “message contains” automations show CTR as N/A. Why does this happen? Is there something wrong with them?

Here how it shows:


Here the start of my automation (i guess all the 72% of CTR came from “User comments on your Post or Reel”):
 



Is this right?
Or when user sends a message the first step automatically bypassed?