Hey everyone!
I'd love to use the manychat automations for email list growth but I'm concerned about GDPR compliance. When we connected manychat to Active Campaign people got added to the list but they didn’t receive the email for the double opt in which is mandatory in Europe. Does this not work with manychat? What’s the best way to use manychat for email list growth while also staying GDPR compliant.
Thank you in advance for the help!!!
Hey
Just make sure to add the person to a list that requires double optin and have it set to trigger the optin email.
Manychat will get as far as adding the person to ActiveCampaign. From there you need to set things up in AC.
Hope this helps!
Hi
Hey,
Just to clarify to other users that there is no obligation to have double opt-in on your marketing communications in EU.
It is indeed a best practice to do so.
Sources:
https://commission.europa.eu/law/law-topic/data-protection/rules-business-and-organisations/legal-grounds-processing-data/grounds-processing/when-consent-valid_en
https://europa.eu/youreurope/citizens/consumers/internet-telecoms/data-protection-online-privacy/index_en.htm
If you want to have double op-tin, you’ll need to use an ActiveCampaign form instead of the native integration on Manychat.
And you can also do doble opt-in with Manychat!
You have to do it manually (send the first email, tag the person when the confirm, etc), but it’s doable!!
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