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[Part 3] Leveling Up Your Instagram Automations in Manychat 🪜

  • September 11, 2025
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Cansu
Manychat Team Member
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  • Manychat Team Member

Hi Community 👋
 

Welcome to the final post of our 3-part beginner series on Instagram Automations!


In Part 1 we covered the fundamentals: connecting Instagram and building your first automation.
In Part 2 we walked through the basics: Main Menu, Default Reply, Conversation Starters, and Opt-in/Opt-out.


Now in Part 3, it’s time to explore the advanced Instagram automation features that will help you capture more leads, boost engagement, and turn conversations into conversions.


💬 Instagram Post & Reel Comments Trigger
 

Reply automatically to comments on your posts, reels, and Lives.

  • Publicly reply directly under the comment to build visibility

  • Privately send a DM to start a one-on-one conversation

✨ Use it for giveaways, lead magnets, or turning comments into sales
👉 Learn more: Instagram Post & Reel Comments Trigger


📲 Story Mention Reply
 

Automate replies when someone mentions your account in their Instagram Story.

  • Re-engage new followers by thanking them for the mention

  • Build relationships and trust by replying instantly

  • Add auto-like or delayed responses (Pro feature)

👉 Learn more: Story Mention Reply


🔗 Instagram Ref URL

Drive users from external channels straight into your Instagram DMs.

  • Perfect for loyalty programs, newsletters, or affiliate campaigns

  • Capture custom data like names or IDs

  • Requires a Conversation Starter setup

👉 Learn more: Instagram Ref URL


📩 Story Reply Trigger
 

Automate responses when users reply to your Instagram Stories.

  • Trigger on all story replies or specific ones

  • Works with Highlights too

  • Add delays or auto-likes for more personalized engagement (Pro feature)

👉 Learn more: Story Reply Trigger


🎯 Instagram Ads Trigger
 

Connect your Manychat automation to Instagram ads for seamless lead generation.

  • When someone clicks your ad, they go directly to your DMs

  • Start an automated conversation with Quick Replies or buttons

  • Great for guiding users through questions, product discovery, or sign-ups

⚠️ Note: Automations can’t be edited once linked to a live ad
👉 Learn more: Instagram Ads Trigger

 

Your Turn👇

These advanced features are where Instagram automations really shine. This week, try adding one of these to your setup:

  • Launch a giveaway with Comments Trigger

  • Re-engage new followers with Story Mention Reply

  • Capture more leads with Instagram Ads Trigger

That wraps up our 3-part beginner series on Instagram Automations 🎉

👉 Which advanced feature are you most excited to try first? Share in the comments below!