I’m new to manychat. I just set up an Instagram automation, but it is not working. I have no idea what’s wrong. Any idea what could be the issue?
Instagram automation
Best answer by cata_rendon

Hi
It looks like you're using the Follow to DM feature, which is currently in Beta. A few things worth knowing about how it works:
How Meta controls this feature:
- Not all accounts have access to it yet — Meta decides who gets it and when.
- The automation triggers only once per follower. If someone unfollows and follows again, it won't fire a second time.
- Meta limits this to one Follow to DM message per user per week across all accounts. If a person follows multiple accounts using this feature, they'll only receive a DM from the first one. This is a spam-prevention measure on Meta's side.
A couple of best practices while you're at it:
- Add a short delay (a few seconds) before the message sends — it feels more natural and less automated.
- Lead with a warm welcome; save any pitch for later.
Also worth trying: Refresh your Instagram permissions in ManyChat — this re-establishes the connection and often fixes trigger issues. Go to: Help → Refresh Permissions
Here's the official guide for Follow to DM: https://help.manychat.com/hc/en-us/articles/23096654243740-Follow-to-DM-on-Instagram-Say-Hi-to-New-Followers-BETA
Hope this helps! Let us know if you have more questions.
Catalina Rendon
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