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New follower to DM sends only to some people

  • May 1, 2026
  • 4 comments
  • 70 views

onemoresk

Hello guys,

 

I read there is an issue with DM to new follower automation.
However on my side it works. But, not to everybody and it seems very random.

I generate 50+ new followers on day right now, which would be 50+ new conversations and leads, but i noticed that not everybody gets a new messagge. I thought i could pinpoint it to the fact that some people have private account or something else, but i don’t see any pattern.

 

Does anybody know if there is an explanation for this?
Thank you.

Best answer by cata_rendon

Hello guys,

 

I read there is an issue with DM to new follower automation.
However on my side it works. But, not to everybody and it seems very random.

I generate 50+ new followers on day right now, which would be 50+ new conversations and leads, but i noticed that not everybody gets a new messagge. I thought i could pinpoint it to the fact that some people have private account or something else, but i don’t see any pattern.

 

Does anybody know if there is an explanation for this?
Thank you.

Hi ​@onemoresk , that is normal

Please take into account the following restrictions: 

 “ The Follow to DM automation triggers only once per follower. If someone unfollows and then follows again, it won’t run a second time. Additionally, Meta allows only one Follow to DM message per user per week. If a person follows multiple accounts using this feature, they’ll receive a message only from the first account they followed. This rule helps keep the experience safe and free from spam.” 

 

You can find the full FTDM guide in here: https://help.manychat.com/hc/en-us/articles/23096654243740-Follow-to-DM-on-Instagram-Say-Hi-to-New-Followers-BETA

 

Hope this helps to understand.

Cheers!

Catalina Rendon

4 replies

skateordie
  • Up-and-comer
  • May 3, 2026

It was working fine until 1,5month ago. And then Manychat reported a bug (https://status.manychat.com/cmmxljn3s01ntuud42lsa7zud) I have multiple accounts with 100+ followers a day and it's just sending to 5/6 daily which is a joke… 
However i found an ig user (@glowdiaries___ ) who use the same system with Manychat I guess and for her it's still working - I tried to follow her with 5 or 6 accounts and each time i received the welcome dm in less than 10minutes. 


onemoresk
  • Author
  • Up-and-comer
  • May 4, 2026

It was working fine until 1,5month ago. And then Manychat reported a bug (https://status.manychat.com/cmmxljn3s01ntuud42lsa7zud) I have multiple accounts with 100+ followers a day and it's just sending to 5/6 daily which is a joke… 
However i found an ig user (@glowdiaries___ ) who use the same system with Manychat I guess and for her it's still working - I tried to follow her with 5 or 6 accounts and each time i received the welcome dm in less than 10minutes. 

thank you, well i guess we just have to wait and see :D


Gtgt
  • Up-and-comer
  • May 4, 2026

A mi me pasa igual con un cliente me funciona perfecto y con el otro apenas un 3% le llega el saludo


cata_rendon
Forum|alt.badge.img+5
  • Community Moderator
  • Answer
  • May 5, 2026

Hello guys,

 

I read there is an issue with DM to new follower automation.
However on my side it works. But, not to everybody and it seems very random.

I generate 50+ new followers on day right now, which would be 50+ new conversations and leads, but i noticed that not everybody gets a new messagge. I thought i could pinpoint it to the fact that some people have private account or something else, but i don’t see any pattern.

 

Does anybody know if there is an explanation for this?
Thank you.

Hi ​@onemoresk , that is normal

Please take into account the following restrictions: 

 “ The Follow to DM automation triggers only once per follower. If someone unfollows and then follows again, it won’t run a second time. Additionally, Meta allows only one Follow to DM message per user per week. If a person follows multiple accounts using this feature, they’ll receive a message only from the first account they followed. This rule helps keep the experience safe and free from spam.” 

 

You can find the full FTDM guide in here: https://help.manychat.com/hc/en-us/articles/23096654243740-Follow-to-DM-on-Instagram-Say-Hi-to-New-Followers-BETA

 

Hope this helps to understand.

Cheers!

Catalina Rendon