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FEATURE REQUEST - Automation trigger for reels/Post shared in DMs

Related product area:Instagram
  • May 8, 2025
  • 4 replies
  • 58 views

Kejal

Hi,

We currently have a system in place where automations are triggered when users comment on our reels or posts.

However, a new user behavior is rapidly gaining traction—users are now using the share button to send reels or posts they’re interested in directly to our DMs to request more details.

We’d like to trigger automations based on the specific reel or post that’s shared in our DM, but this isn’t currently supported.

A potential immediate solution could be allowing us to add the reel/post link as a keyword. This way, when a user shares a specific reel or post (using share button) to our DM, the corresponding automation should be triggered by mapping link of that reel/post in list of keywords!

4 replies

LuckyB45tard
  • Up-and-Comer
  • May 22, 2025

Agreed, I need this too, this is basically the only reason why I started with ManyChat just to find out that it doesn’t have this functionality.


sepehr13494
  • Up-and-Comer
  • July 21, 2025

It’s really important and already many Instagram businesses implemented this feature in their DM. 


sepehr13494
  • Up-and-Comer
  • July 21, 2025

I actually tried to get the link of the post using the “data collection box feature” but it said that the url is wrong.


egg
  • Up-and-Comer
  • January 16, 2026

This is super frustrating, has anyone figure out a way or different service that recognises reels in dms?